Such articles have also somehow served as general references for several empirical studies in the field.Ī critical review of these classification and characterization efforts indicates that the complex and multidimensional nature of the export performance phenomenon has been acknowledged along the years. The most prominent journals on International Business (according to Dubois & Reeb, 2000) were consulted and 12 articles - which included conceptual works, empirical studies, meta-analyses, and consolidation efforts - were identified (see Table 1), which seem to represent the best efforts that have been employed to date in order to conceptually characterize the multifaceted nature of the export performance phenomenon. PROPOSITION OF A GENERIC ANALYTICAL FRAMEWORK (iii) to propose a new measurement model (as yet untested) and corresponding suggestive validation guidelines that would supposedly overcome some of the flaws identified in previously employed models. (ii) to critically assess some of the most frequently cited export performance measurement frameworks and also recent (1999-2004) empirical works in order to determine how the export performance construct has been conceptualized and operationalized in the empirical literature and (i) to advance a new analytical framework that could serve as a general guideline for the conceptualization and measurement of the export performance construct Therefore, the purpose of this paper is three-fold: 133).Īlthough some researchers have advanced useful conceptual and operational frameworks, they all suffer from content limitations (in terms of collective exhaustiveness of the construct's domain) as well as methodological shortcomings (e.g., the modeled relationship between indicators and construct). Peter (1981) has put it this way: "theories cannot develop unless there is a high degree of correspondence between abstract constructs and the procedures used to operationalized them" (p. Such conflicting results may be due, among other possible reasons, to differences in conceptualization, operationalization and measurement of the export performance construct.īagozzi and Phillips (1982) have cautioned against the chances of incorrectly rejecting (or also failing to reject) a hypothesis due to "lack of correspondence between the measurements and the concepts that the measurements are intended to represent" (p. Studies on export performance have reached inconsistent and even contradictory findings. Key words: export performance international business construct validation. IIIE-mail address: IAG - Pontifícia Universidade Católica do Rio de Janeiro Rio de Janeiro, RJ, Brazil IIE-mail address: Coppead - Universidade Federal do Rio de Janeiro, Rio de Janeiro, RJ, Brazil IE-mail address: IAG - Pontifícia Universidade Católica do Rio de Janeiro, Rio de Janeiro, RJ, Brazil Angela da Rocha II Jorge Ferreira da Silva III Rua Dezenove de Fevereiro, 127 / 201, Botafogo, Rio de Janeiro, RJ, 22280-030, Brazil. It also offers a measurement perspective (with the simultaneous use of both formative and reflective approaches) that appears to reflect better the nature of the construct.Įxport performance international business construct validationĪ critical analysis of measurement models of export performanceĬorresponding author: Jorge Carneiro. The new measurement framework allegedly improves on other past efforts in terms of breadth of coverage of the construct's domain (content validity). A new measurement model is advanced along with some guidelines which are suggested for its future empirical validation. A critical assessment of some of the most frequently cited measurement frameworks, followed by an analysis of recent (1999-2004) empirical research, leaves no doubt that there are flaws in the conceptualization and operationalization of the performance construct that ought to be addressed. This article reviews the conceptual and empirical literature and proposes a new analytical scheme that may serve as a standard for judging content validity and a guiding yardstick for drawing operational representations of the construct. Poor conceptualization of the export performance construct may undermine theory development efforts and may be one of the reasons behind the often conflicting findings in empirical research on the export performance phenomenon.
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